All profits from the sale of the wine will be used to support the social work carried out by this charity that makes dreams come true for children with serious illnesses or poor prognoses

The labels have been personalised by a group of children from the Cruz de Piedra school in Jumilla

Bodegas Luzón has welcomed a group of children from the Cruz de Piedra school in Jumilla to hand-personalise the labels of a limited edition of Por Tí wine bottles that will be sold in aid of the Pequeño Deseo Foundation.

All the profits from the sale of these bottles are destined to support this charity’s work making the dreams of children with serious illnesses or poor prognoses come true, to offer them emotional support, taking the child and their family away from the hard daily routine of living with an illness.

Personalities such as the Murcian actor Carlos Santos, the actress Candela Peña, the television presenters Carlos Latre and Antonio Hidalgo, among many other people who have seen in this initiative a unique way of making as many dreams as possible come true, have joined this action in support of the Pequeño Deseo Foundation.

Por Tí wine was born as a tribute to our loved ones, especially our children, and dedicated to those who will come after us. It is a blend of Monastrell and Cabernet Sauvignon designed to share unique moments, expressive and poetic both inside and out, now more than ever, with the addition of special labels designed by primary school children.

The unique and limited bottles are on sale in the winery’s online shop www.tiendaluzon.com.

Video of the development of the initiative: https://youtu.be/TvQ6XWV4vm8